Researchers from Erasmus University, The Ohio State University, York University, and London Business School published a new paper in the Journal of Marketing that examines the tension between AI's benefits and costs ...
Consumers interact with companies and their products through multiple interconnected channels, often simultaneously. These channels span the physical and digital worlds; they include channels not owned by the company, and ...
Erasmus MC scientists from the Pathology & Clinical Bioinformatics dept. & ECDA (Prof. P.J. van der Spek) and the dept. of Medical Microbiology (Dr. R. Louwen) departments have successfully secured ...
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