Rapid progress in the field of artificial intelligence (AI) has led to the launch of numerous initiatives and national strategies over recent years. Klaus Heine sets out the points of ...
Data analysts often fail to produce insights for making effective business decisions, but that’s not their fault. Leaders need to make sure that data analytics is decision-driven. Bart de Langhe ...
Researchers from Erasmus University, The Ohio State University, York University, and London Business School published a new paper in the Journal of Marketing that examines the tension between AI's benefits and costs ...
Consumers interact with companies and their products through multiple interconnected channels, often simultaneously. These channels span the physical and digital worlds; they include channels not owned by the company, and ...
Erasmus MC scientists from the Pathology & Clinical Bioinformatics dept. & ECDA (Prof. P.J. van der Spek) and the dept. of Medical Microbiology (Dr. R. Louwen) departments have successfully secured ...
Companies spend significant amounts of money, time and effort to acquire new customers. They can't afford to lose these hard-won customers. But keeping customers happy, engaged, and of course, loyal, ...
Liesbet van Zoonen, the Centre for BOLD Cities' academic director, wrote an article on (big) data and social policy that has been published in Data & Policy. Data & Policy is a peer-reviewed, open access journal dedicated ...